Specializing in life insurance
for Credit Union members
Created in 1972 to serve the Credit Union industry, LifeHelp is a full-service,
third party marketing and insurance administration company, with a focus on
providing life insurance solutions for the Credit Union industry. Because life
insurance is not a one-size-fits all product, we have expanded the breadth
of our life insurance programs over the years to meet the varied needs of Credit
Union members. Each policy we sell — whether it is a modest amount for final
expenses or a higher amount to cover a mortgage — buffers
families and communities from misfortune.
LifeHelp’s mission to be the leading provider of life
insurance solutions to the Credit Union marketplace is complemented by the
vision that guides our company:
“Through life insurance
we enrich lives, bringing security to individuals and families, and strengthening
social well-being. We do this with integrity, goodwill, personal service, the
open exchange of ideas, and quality relationships.”
Cuenca & Associates Insurance Agency, Inc., dba LifeHelp, is licensed to transact business in all 50 states and the District of Columbia.
What members and Credit Union partners are saying about us
“LifeHelp provides protection for the Credit Union and its members. The Credit Union’s vision is to add the best benefits for our members as possible. The key values that LifeHelp provides to our members are additional services and benefits – Protection for the Credit Union and its members, Peace of mind for our members.”Donna Palmer, Real Estate Manager
Visterra Credit Union, Moreno Valley, California
“The policy was more affordable than the policy I already had – plus it was a larger payoff for less money. It shows the Credit Union is taking care of people in my age group.”Jeanette Ferrari, member
Security Service Federal Credit Union,
San Antonio, Texas
“Having a quality product to offer our new members provides us with an extra opportunity to make that great first impression. By leveraging a very reputable brand name, we are reinforcing the type of quality our members can expect from us.”Dody Gemett, VP of Operations
San Jose Credit Union, San Jose, California